--- title: Integrating SlickText with Mailchimp description: SlickText’s Mailchimp integration allows you to create contacts and update contact information in Mailchimp using data you collect through SlickText. You can also create contacts and update contact in --- [Skip to content](https://help.slicktext.com/integrating-slicktext-with-mailchimp#main-content) [![SlickText Logo](https://help.slicktext.com/hs-fs/hubfs/SlickText_Logo_RGB-3.png?width=160&height=45&name=SlickText_Logo_RGB-3.png)](https://help.slicktext.com) - [Help Center Home](https://help.slicktext.com/) - Categories Show submenu for Categories - [Account and Settings](https://help.slicktext.com/account-and-settings) - [Analytics and Reporting](https://help.slicktext.com/analytics-and-reporting) - [Audience and Contacts](https://help.slicktext.com/audience-and-contacts) - [Audience Growth Tools](https://help.slicktext.com/audience-growth-tools) - [Campaigns and Messaging](https://help.slicktext.com/campaigns-and-messaging) - [Developer Documentation](https://help.slicktext.com/developer-documentation) - [Inbox](https://help.slicktext.com/inbox) - [Integrations](https://help.slicktext.com/integrations) - [Workflows](https://help.slicktext.com/workflows) - [Video Tutorials](https://www.slicktext.com/resources/) - [Contact](https://www.slicktext.com/contact) Open main navigation Close main navigation - [Help Center Home](https://help.slicktext.com/) - Categories Show submenu for Categories - [Account and Settings](https://help.slicktext.com/account-and-settings) - [Analytics and Reporting](https://help.slicktext.com/analytics-and-reporting) - [Audience and Contacts](https://help.slicktext.com/audience-and-contacts) - [Audience Growth Tools](https://help.slicktext.com/audience-growth-tools) - [Campaigns and Messaging](https://help.slicktext.com/campaigns-and-messaging) - [Developer Documentation](https://help.slicktext.com/developer-documentation) - [Inbox](https://help.slicktext.com/inbox) - [Integrations](https://help.slicktext.com/integrations) - [Workflows](https://help.slicktext.com/workflows) - [Video Tutorials](https://www.slicktext.com/resources/) - [Contact](https://www.slicktext.com/contact) - [Dashboard](https://app.slicktext.com/) [Dashboard](https://app.slicktext.com/) How Can We Help? - There are no suggestions because the search field is empty. 1. [SlickText Help Center](https://help.slicktext.com/) 2. [Integrations](https://help.slicktext.com/integrations) # Integrating SlickText with Mailchimp SlickText’s Mailchimp integration lets you sync contact data between both platforms. You can create and update contacts in Mailchimp using data collected through SlickText, and create and update contacts in SlickText using data collected through Mailchimp. In this article: [Connecting Your SlickText and Mailchimp Accounts](https://help.slicktext.com/integrating-slicktext-with-mailchimp#Connecting) [Syncing Data from Mailchimp to SlickText](https://help.slicktext.com/integrating-slicktext-with-mailchimp#Syncing) [Contact Opt-In Status](https://help.slicktext.com/integrating-slicktext-with-mailchimp#Contact) [Syncing Data from SlickText to Mailchimp](https://help.slicktext.com/integrating-slicktext-with-mailchimp#Sync_S2M) [Choosing a Mailchimp Audience and Syncing Contact Fields](https://help.slicktext.com/integrating-slicktext-with-mailchimp#Choosing) ### **Before We Begin** To use this integration, you need an active account on both SlickText and Mailchimp. Keep in mind that SlickText requires a mobile phone number to create a contact, while Mailchimp requires an email address. Contacts that don’t meet each platform's minimum requirement will not sync across. Additionally, because the two platforms manage contacts differently, certain changes to a contact in one platform may create a new contact in the other. These edge cases are covered in the Syncing Data sections below.  Here are some terms it will be helpful to know as you read through this article: | **Term** | **Definition** | | --- | --- | | Opt-In Status | Opt-In Status determines if a contact is eligible to receive mass text messages or not. Contacts can have one of five statuses: - Not Subscribed - Pending Subscription - Subscribed - Unsubscribed - Blocked | | Mailchimp Audience | A Mailchimp Audience is a list of contacts in Mailchimp. Paid Mailchimp accounts can have more than one audience. Regardless of how many audiences you have, you must select one to sync with your SlickText contacts. | | Contact Fields | Contact fields store data about your contacts. Both SlickText and Mailchimp have basic contact fields like name, email, and phone number. Both platforms also allow you to create custom fields to store additional data about your contacts. | ### **Connecting Your SlickText and Mailchimp Accounts** Before data can flow between your SlickText and Mailchimp accounts, you’ll need to permit SlickText to access your Mailchimp account. Here’s how: 1. From the Dashboard, click on your name in the bottom left corner and choose **Settings**. 2. On the Settings page, click on **Integrations**. 3. Scroll through the list of integrations and click on **Mailchimp**. 4. In the top right corner of the page, click the **Install button**, then click **Install** again to confirm. 5. A Mailchimp login page will appear. Enter your credentials and click **Log In**. 6. On the next page, review the terms, then click **Authorize** at the bottom. 7. If the installation is successful, you’ll be redirected back to SlickText to configure the integration settings. ### **Syncing Data from Mailchimp to SlickText** In this section, you’ll select a behavior for when contact changes are synced from Mailchimp to SlickText. - **Create new contacts and update existing ones in SlickText:** When a new contact is created in Mailchimp that contains a mobile number, a new contact will be created in SlickText. When changes are made to contact fields in Mailchimp that sync with SlickText, those changes will overwrite the contact’s existing data in SlickText. **Note:** When a phone number is added to an existing contact in Mailchimp, SlickText will create a new contact since that contact now meets SlickText’s minimum requirement. **Note:** Changing a contact’s phone number in Mailchimp will create a new contact in SlickText with identical data except for the new phone number. - **Update existing SlickText contacts only:** When changes are made to contact fields in Mailchimp that sync with SlickText, those changes will overwrite the contact’s existing data in SlickText. New contacts created in Mailchimp will not sync with SlickText. - **Don’t do anything:** When changes are made to contact fields in Mailchimp, nothing happens in SlickText. ### **Contact Opt-In Status** If *Create new contacts and update existing ones in SlickText* is selected, you’ll need to choose an opt-in status for these new contacts.  - If SMS permission is being collected when contacts join your audience in Mailchimp, choose **Subscribed**, which is the default option. - If SMS permission is not being collected for your Mailchimp audience, choose **Not Subscribed**. ### **Syncing Data from SlickText to Mailchimp** In this section, you’ll select a behavior for when contact changes are synced from SlickText to Mailchimp. - **Create new contacts and update existing ones in Mailchimp:** When a new contact is created in SlickText containing an email address, a new contact will be created in Mailchimp. When changes are made to contact fields in SlickText that sync with Mailchimp, those changes will overwrite the contact’s existing data in Mailchimp. **Note:** When an email address is added to an existing contact in SlickText, Mailchimp will create a new contact since that contact now meets Mailchimp’s minimum requirement. **Note:** Changing a contact’s email address in SlickText will create a new contact in Mailchimp with identical data except for the new email address. - **Update existing Mailchimp contacts only:** When changes are made to contact fields in SlickText that sync with Mailchimp, those changes will overwrite the contact’s existing data in Mailchimp. New contacts created in SlickText will not sync with Mailchimp. - **Don’t do anything:** When changes are made to contact fields in SlickText, nothing happens in Mailchimp. ### **Choosing a Mailchimp Audience and Syncing Contact Fields** Once you choose a Mailchimp Audience to sync your SlickText contacts with, a list of contact fields will appear. Email, First Name, Last Name, and Mobile Number will map automatically. To sync additional contact fields: 1. Click **+Add Contact Field.** 2. Select a SlickText field. 3. Select the Mailchimp field you want to sync with it. If you don’t see a field you need to sync in SlickText: 1. Open up another browser tab and create a [Custom Field](https://help.slicktext.com/create-and-edit-custom-fields-for-your-contacts-1). 2. Go back to your Mailchimp integration settings and click **Refresh Fields**. 3. Select the new custom field and the Mailchimp field you want to sync it to. If you don’t see a field you need to sync in Mailchimp, reference [this article from Mailchimp’s Help Center](https://mailchimp.com/help/manage-audience-signup-form-fields/) to add a field in the form builder, or reach out to [Mailchimp Support](https://mailchimp.com/contact/) for further assistance. `` - [Account and Settings](https://help.slicktext.com/account-and-settings) - [Analytics and Reporting](https://help.slicktext.com/analytics-and-reporting) - [Audience and Contacts](https://help.slicktext.com/audience-and-contacts) - [Audience Growth Tools](https://help.slicktext.com/audience-growth-tools) - [Campaigns and Messaging](https://help.slicktext.com/campaigns-and-messaging) - [Developer Documentation](https://help.slicktext.com/developer-documentation) - [Inbox](https://help.slicktext.com/inbox) - [Integrations](https://help.slicktext.com/integrations) - [Workflows](https://help.slicktext.com/workflows) - [Helpful Resources](https://help.slicktext.com/helpful-resources) [![Chill listening crop-3](https://help.slicktext.com/hs-fs/hubfs/slick-text-logo-email-signature.png?width=160&height=41&name=slick-text-logo-email-signature.png "Chill listening crop-3")](https://www.slicktext.com) [Legal & Privacy](https://www.slicktext.com/legal/) Copyright © 2026, SlickText